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“Our personal lives and businesses are so intertwined” - said everyone ever with no further details. That’s My Personal Business is pulling back the curtain on all things personal, all things business, and all things in between - showing you what it *actually* takes to become a successful creative and photographer through self work, actionable steps, social media strategy and more. Every Monday we’re helping you skip the learning curve by hearing from industry professionals including your host, Eden Strader - a destination wedding photographer turned business coach, leading creative entrepreneurs in building a life of artistic growth, wealth, and freedom. Helping photographers and creatives scale their businesses four-fold, sell out workshops in a week, fill out their calendars and more, Eden scaled her own business to over $1 million in revenue by age 27 while still having a beautiful life outside of her business. It’s time for you to learn how to do the same.
Episodes

Monday Nov 25, 2024
Paid Ads 101 for Creatives: Tips from Jess Partridge to Scale Your Business
Monday Nov 25, 2024
Monday Nov 25, 2024
Ever wondered when the right time is to invest in paid ads? In this episode, marketing strategist Jess Partridge breaks it all down, sharing the ultimate checklist you need before diving into paid advertising!
Jess is a digital and social media marketer from Sydney, Australia. She started her own boutique marketing agency specializing in paid ads over 7 years ago, helping e-commerce and service-based businesses scale from 5-figure months.
From nailing your organic sales strategy to setting up email funnels and nurture sequences, Jess emphasizes why having your ducks in a row is crucial. Whether you're a creative service provider or an entrepreneur scaling your business, she offers actionable insights to help you avoid the “paid ads trap” and ensure your investment pays off!
Jess gives tips on maximizing ad spend, testing strategies, and leveraging platforms like Facebook and Instagram to attract your dream clients. Come listen!
Find Jess on IG: https://www.instagram.com/jessolutionmarketing/
https://www.instagram.com/itsjesspartridge/
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