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“Our personal lives and businesses are so intertwined” - said everyone ever with no further details. That’s My Personal Business is pulling back the curtain on all things personal, all things business, and all things in between - showing you what it *actually* takes to become a successful creative and photographer through self work, actionable steps, social media strategy and more. Every Monday we’re helping you skip the learning curve by hearing from industry professionals including your host, Eden Strader - a destination wedding photographer turned business coach, leading creative entrepreneurs in building a life of artistic growth, wealth, and freedom. Helping photographers and creatives scale their businesses four-fold, sell out workshops in a week, fill out their calendars and more, Eden scaled her own business to over $1 million in revenue by age 27 while still having a beautiful life outside of her business. It’s time for you to learn how to do the same.
Episodes
Sunday Sep 08, 2024
Sunday Sep 08, 2024
Today we're diving into the evolution of branding and how it’s transformed from a visual-centric approach to a more personal and interactive experience. We discuss how traditional branding, focused on logos, colors, and consistency, was once the dominant strategy for big companies. With the rise of social media and platforms like TikTok, businesses now need to engage with their audience in real time and develop more genuine connections. The shift from a top-down projection of a brand to an interactive and personal relationship is now critical for success!
Embracing a more humanized approach to your brand is key to staying relevant and relatable. By learning from both major corporations and smaller businesses who have successfully navigated this shift, you can craft a brand that not only resonates with your audience but also fosters lasting relationships. Come listen and learn how to build a personal brand!
"I don't know why my ideal clients aren't hiring me." Is this you? Come join our favorite course to help you build an intuitive brand! https://edenstrader.com/calling-all-brands-branding-for-creative-entrepreneurs
We're diving into manifestation, meditation and self empowerment practices for energetic and logistical upgrades within your business! Email hello@edenstrader.com for more information on our newest coaching container.
If you enjoyed today's episode, please:
- Leave a positive review or rating!
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